Public Relations – Strategies and Tactics 9th Edition

Wilcox and Cameron- http://www.buy.com/prod/public-relations-strategies-and-tactics/q/loc/106/205868209.html

Ch.2 

The Evolution Of PR

Chapter two gives an overview of the history of PR. Starting with the roots of Public Relations, a 20th century term. The practice is ancient. The Boston Tea party is mentioned along with the FEDERALIST PAPERS. P.T. Barnum and the printing press also held a large piece of the puzzle. 

 

Casey Sherwin

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